Kristen Merrifield, CEO of the Alliance of Arizona Nonprofits Interview

Q&A: How Donations Benefit AZ

The economic and social impact from donations on Arizona Gives Day is felt far and wide and also at Free Arts!

In just a few years, Arizona Gives Day has become a powerful force supporting nonprofits. To learn more about the day and its impact, Kristen Merrifield, Chief Executive Officer of the Alliance of Arizona Nonprofits, provides insights into the statewide online giving campaign.

Q: What is the potential impact of one day of giving for the state’s economy?

A: Arizona nonprofits generate $28 billion in revenue for the state each year, according to the recent Nonprofit Economic Impact Report, and Arizona Gives Day is a meaningful contributor to that number. In 2018, we raised $3.22 million in 24 hours. In the coming months, Phase II of the Economic Impact Report will be released, and it will look at the Social Return on Investment, or SROI, of charitable giving in Arizona. This will provide us even more insight.

Q: How does Arizona Gives Day impact services in the state, and who benefits?

A: Arizona Gives Day has always had a large focus on bringing new donors to our local nonprofits. We are working to grow the spirit of philanthropy in our state and to show that anyone can make a difference in our communities by giving to their favorite nonprofits. The nonprofits benefit because they have the needed financial resources to carry out their important work, their clients and causes benefit because they are receiving critical services, and our citizens benefit by Arizona being a great place to live, work and play.

Q: What are the advantages to giving on Arizona Gives Day?

A: Participating nonprofits have the chance to win money from a $180,000 prize pool. Prizes are awarded based on the total donations or total donors within particular categories that are based on an organization’s size or location. Prizes will also be awarded through random drawings.

Each Year Free Arts participates in Arizona Gives Day, this important statewide day of Philanthropy. Arizona Gives Day has generated approximately $20,000 annually to Free Arts. Please join us this year by contributing to Free Arts at Your donation will help impact the lives of thousands of children in our community.

We hope you will help us to continue to propel our mission to turn children’s trauma into resilience.

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